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Welcome to the August edition of Torque & Traction. This month, we're focusing on how innovation and partnership are shaping a more efficient, safer, and ultimately more profitable future for our industries.


We delve into how embracing groundbreaking technology is essential for staying ahead in the rapidly evolving construction sector, and explore the quiet revolution of IoT and telemetry that is transforming site operations. You'll also learn about a new era of partnership at the Barloworld Rebuild Centre (BRC), where significant investments in advanced robotics are maximising productivity and quality throughputs.

Future of Construction

Is Your Construction Business Future-Proof?

Construction is rapidly evolving, driven by groundbreaking technological advancements. Are you working smarter, or just harder? This article delves into how embracing innovation is no longer optional but essential for boosting productivity, enhancing job-site safety, and significantly lowering your machinery's total cost of ownership. Learn about the latest trends in the sector and how they are shaping a more efficient, safer, and profitable future for construction, ensuring you stay ahead of the curve.
Barloworld Equipment

Intelligence: Revolutionising Site Operations

The earth-moving industry, mining and construction have long been defined by brawn, grit, and the sheer power of heavy machinery. Traditionally, managing vast fleets of equipment has been a reactive process, reliant on manual checks, scheduled maintenance, and often, the costly lessons of unexpected breakdowns. Today, however, a quiet revolution is underway, driven by the Internet of Things (IoT) and sophisticated telemetry devices. These technologies are fundamentally changing how assets are managed, maintained, and optimised, heralding an era of unprecedented efficiency, safety, and profitability.

ARE ROBOTS REPLACING PEOPLE?
BARLOWORLD REBUILD CENTRE: A NEW ERA OF PARTNERSHIP

 

In recent months, we have heard a great deal of discussion about the role of technology in the workplace, and specifically, the concern that robots might replace people. At the Barloworld Rebuild Centre, we are proud to be at the forefront of this conversation, showing that the future is not about replacement—it's about a powerful partnership between advanced technology and human expertise.

 

Our recent R34m investment in robotics and automated machining is a testament to our vision for the future. Instead of replacing our skilled workforce, this technology serves as a powerful partner, automating repetitive and time-consuming tasks. This allows our technicians to focus their exceptional skills on higher-value activities that require critical thinking, complex problem-solving, and intricate manual dexterity. The result is a more productive, efficient, and ultimately, a more fulfilling work environment for everyone.

 

This significant investment has done more than just boost our efficiency; it has fundamentally strengthened our core services and enhanced the quality we provide to our customers.

 

  • Improved Component and Rebuild Quality: The introduction of robotic thermal arc spraying, for example, allows for the precise and highly consistent restoration of critical components like cylinder blocks and final drives. Where a human might struggle to maintain exact spray distances and angles over time, the robotic system ensures a uniform, high-quality coating every time, extending component lifespans and providing more cost-effective solutions.

  • Enhanced Site Safety: The robots excel at tasks that can be difficult or hazardous for human operators. By taking on these physically demanding and repetitive roles, our robotic systems have created a safer working environment, allowing our technicians to work with a greater peace of mind.

  • Streamlined Service Delivery: Working hand-in-hand with our new robotic systems are state-of-the-art CNC machining capabilities and advanced diagnostic equipment, including engine dynamometers and transmission test stations. This comprehensive suite of technologies enables us to achieve greater throughput and faster turnaround times, rigorously verifying rebuilt components against stringent new Caterpillar specifications.

 

  1. Our Commitment to Innovation

  2.  
  3. We are constantly assessing and investing in new technical solutions to meet the evolving needs of our customers and the industry. We believe that by embracing automation and advanced manufacturing technologies, we are not only improving our own capabilities but also helping to shape the future of component remanufacturing.

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  5. Ultimately, we see a future where robotics and automated machining work hand in hand with our people, not in their place. This collaboration allows us to deliver exceptional service, unparalleled quality, and enhanced safety. We are proud to be pioneers of this evolution at our business, and we are excited to see what we can achieve next through these innovative solutions.

Men Redefining Manhood: A Barloworld Initiative

Following the powerful "Redefining Manhood" conference in June, the momentum for change spread throughout Barloworld's regional branches. Men across our organisation came together, inspired to take the lead in fostering a culture of accountability, respect, and inclusion in the workplace and beyond.

MEN Taking the Lead in Botswana

Our men from Botswana gathered with a clear purpose, committing to be part of the solution to gender-based violence (GBV). Under the powerful theme, "LE NNA KE TLA EMISA" ("I TOO MUST STOP"), they took a strong, local stand to protect and uplift their colleagues and communities.

MEN Taking the Lead in Zambia

The conversation continued in Zambia, where colleagues brought the message of change home. The session, themed "I Say NO to Workplace Sexual Harassment," delved into the crucial issues of what constitutes harassment, its different forms, and the lasting harm it causes. With the support of local leaders and external facilitators from the Zambia Police Victim Support Unit, the men of Barloworld Equipment Zambia vowed to stop being bystanders and instead become active protectors of dignity and safety.

These initiatives are a testament to our collective commitment to a safer, more respectful future for everyone. We salute all the men who participated and continue to drive this vital change in our organisation.

Val Boeredag's 30th Anniversary

We were thrilled to join in on the celebrations for Val Boeredag's 30th anniversary. It was a brilliant opportunity to showcase our latest agricultural machinery and highlight our comprehensive 360-degree solutions.
BWE Newsletter Dark Mode CAT Machine Aug 2025

Fun Facts

The first-ever Caterpillar tractor was sold in 1927 after a bet. Barloworld founder Billy Barlow's son, Charles "Punch" Barlow, challenged a sugar-cane farmer to a race: if the tractor could plough a field faster than the farmer's oxen, the farmer would buy it. The tractor won, and the sale was made.

Latest campaigns

Creative 1 _ PCC Dormant campaign _ July 2025


PCC Dormant Campaign

Save time, effort and money when you order on parts.cat.com. If you haven’t ordered before, you’ll save 10% on your first order and 5% on every order you make.


Ground engaging tool on the ground


Wear Parts Campaign

Choosing the right ground engaging tools (GET) can make a big difference in your operation’s productivity. Caterpillar offers a full line of GET for every machine in your fleet.


BWE - Hex and ADT Campaign


Hex and ADT Campaign

By pairing the best CAT ® Hydraulic Excavators with the best CAT ® Articulated Dump Trucks, you can maximise your efficiency and productivity. These CAT ® machines work together to complement each other’s capabilities.

Keep an eye out for what's next!

Become an insider in the Barloworld Equipment community! We're constantly navigating new developments, and we're excited to share the latest news, key trends, and compelling stories with you each month.